Bachelors of Business Administration-Major in Entrepreneurship
Starting and managing a new business has been part of the American dream for generations, and the practice continues. Every year in the U.S. entrepreneurs form about 650,000 new firms, with those employing fewer than 100 employees creating more than half of the new jobs. These firms (including hundreds in southeast Michigan) provide exciting career opportunities in many newly emerging industries like advanced manufacturing, information technology, biotechnology, and health services.
Students majoring in Entrepreneurship should readily find employment in these firms. Opportunities abound to quickly learn about running various facets of a business and to grow with the company. The major will also provide excellent training to those wishing to start their own firms.
The Entrepreneurship curriculum uses an innovative sequence of courses designed to give the undergraduate student an in-depth understanding and appreciation of new-venture creation and growth management. These courses provide the needed basic concepts and help develop skills while exposing students to best practices in various functional areas.
Faculty Program Coordinators for this program are Professors Sanjib Chowdhury and Stephanie Newell.
The Program:
| General Education |
32-47 |
| College of Business requirements |
42 |
| Entrepreneurship Required I (foundation courses): |
15 |
| |
MGMT 388 Intro to Entrepreneurship
MGMT 384 Human Resource Management
MGMT 480W Management Responsibility and Ethics
MGMT 481 Managing the Entrepreneurial Venture
MGMT 488 Field Studies in Entrepreneurship | |
|
| Entrepreneurship Required II (One of the Following Marketing Courses): |
3 |
| |
MKTG 363 Retailing
MKTG 374 Business to business Marketing
MKTG 430 Marketing of Services
MKTG 473 Marketing and Product Innovation
MKTG 479 Special Topics | |
|
| Entrepreneurship Electives: Choose two of five courses: |
6 |
| |
MGMT 460 Management Skills
ACC 342 Managerial Cost Accounting
ACC 344 Principles of Taxation
MKTG 363,374,473,430 (if not already taken to meet required II above)
FIN 352 Financial Management for Entrepreneurs | |
|
| Open electives |
11-26 |
| Total credit hours |
124 |
For more information, see the Graduation Checklist, Expected Course Schedule or Undergraduate Catalog.
Offered by the Faculty of the Department of Management.
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