E-Business

This certificate is developed for those students who wish to advance their knowledge and managerial skills in the field of e-business. The curriculum is designed to serve the need of individuals, with a degree in business administration, who want to specialize in e-business, as well as those with an undergraduate degree in other fields who want to develop a solid foundation and concentrate in e-business. To meet the needs of professionals in the field, the curriculum focuses on information and communication technologies, e-business management, marketing, and supply chain.

The courses include topic areas in information technology and enterprise systems, e-commerce and digital marketing, e-business strategy, database marketing, customer relationship management, and supply chain management.

For more information, please contact Dawn Gaymer or Michelle Henry in the Graduate Programs Office.

The Certificate:

*Required courses:*
MKTG 530	E-Commerce Essentials (3)
IS 605	Managing Information & Technology (3) or
SCM 614	Information Technology for SCM (3)

Choose three from the following courses:
ACC 510	Enterprise Systems (3)
ACC 511	Accounting for E-Commerce (3)
LAW 525	E-Commerce Law (3)
MGMT 611	HR & Technology (3)
MGMT 656	E-Business Strategy (3)
MKTG 635	Internet Marketing (3)
MKTG 645	Database Marketing (3)
SCM 611	Supply Chain Management (3)
SCM 622	Customer Relationship Management (3)

Total credit hours		15

Offered by the Faculty from the Department of Accounting and Finance, Department of Management, and Department of Marketing.